THE BUSINESS CHALLENGE
With local presence of more than 30 years the 3rd generation family business of Silligardos Co. was entering a new decade with a scope of growing sales & revenues while establishing a strong brand reputation in the local market of Crete.
Going through the process of Rebranding, Silligardos Co. spread their presence within off-trade channels in the entire Crete, gaining market share from local and global competitors.
In the less than a year a 43% jump in revenues and another 27% growth in points of sales shows the rapid market capitalization and brand preference among dairy products customers.
Nikos Silligardos | Co-Founder | Silligardos Co.